{"product_id":"aveda-men-pure-formance-firm-hold-gel-5oz-150ml","title":"Aveda Men Pure-Formance Firm Hold Gel 5oz\/150ml","description":"Aveda Men Pure-Formance Firm Hold Gel is a lightweight styling gel that delivers maximum hold, control, definition, and shine without unwanted build-up or flaking. Designed for long-lasting performance, this formula keeps styles in place while allowing for flexibility. Infused with UVA protectors, it helps shield hair from the drying effects of the sun, ensuring a healthy look and feel. Ideal for those seeking strong hold and a polished finish, this gel works well for various hair types and textures, providing structure and control throughout the day. Product Features -    Maximum Hold -  Keeps styles in place with strong, lasting control.   Shine \u0026amp; Definition -  Enhances hair s natural shine while maintaining structure.   UVA Protection -  Shields hair from sun damage to prevent dryness.   No Build-Up or Flaking -  Ensures a clean, polished look without residue.   Lightweight Formula -  Provides control without weighing hair down.  How to Use -    Work a small amount between palms and apply evenly through damp hair. Allow to dry naturally.","brand":"6345","offers":[{"title":"One Size","offer_id":45453500710972,"sku":"b8cdd0c4-749c-4e1b-ae71-0f99104e15a6","price":65.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0291\/4536\/6588\/files\/30fd86e1001643359be65c0c301c18d9.jpg?v=1780090638","url":"https:\/\/shop.simon.com\/products\/aveda-men-pure-formance-firm-hold-gel-5oz-150ml","provider":"ShopSimon","version":"1.0","type":"link"}